AI search audit,
Singapore
An AI search audit establishes whether systems that answer questions rather than return links can find your business, understand which organisation you are, and safely repeat what you say about yourself. OG01 assesses five areas and returns one Authority Rating with the evidence underneath it. For Singapore organisations the decisive finding is usually not technical at all — it is that the entity a customer deals with locally and the brand the internet knows are two different things as far as a machine is concerned.
Publicly observable information only — no credentials, no tag, no card at the free depth.
Usually someone accountable for a market they do not fully control
The most common buyer here is a regional marketing lead. They are measured on Singapore or on APAC performance, the brand assets and the website are owned by a head office in another country, and the questions arriving from above are about a channel nobody has instrumented: why does a competitor keep appearing in AI answers, and what would it take for us to.
An external reading is useful in that position for a specific reason. It is not produced by the regional team, and it is not produced by the global agency, so it can be put in front of head office as evidence rather than as a request. It also converts a vague ask into a scoped one: a named list of findings, ordered, with a second measurement to follow.
The second buyer is a domestic Singapore business competing against international brands and wanting to know whether the gap is genuinely size or something more fixable. It is often the latter, because a single clean entity beats a famous ambiguous one more often than people expect.
Five areas, assessed separately
The fifth is risk and exposure: inaccurate, stale or contradictory information about you already circulating. On regional domains this is frequently the residue of an earlier corporate structure — a previous distributor, a former joint venture, an office that moved — still described as current somewhere nobody at the company has looked in years.
Four cards make the score; five make the remediation
The Authority Rating is composed from four scoring cards: Brand Intelligence, Search Intelligence, AI Readiness and AI Risk & Exposure. Nothing else contributes to the composite.
Managed remediation is a different product and operates across five Smart Cards — those four plus Local Intelligence. Local Intelligence is a remediation workstream included with managed plans; it is not part of the free score, not part of the Snapshot Report, and it does not feed the Authority Rating. Worth being precise about in this market, because a regional business often needs a great deal of local presence work and would reasonably assume that is what the score is measuring. It is not.
Audit depths run from a free reading, which covers all five assessment areas at summary depth, through the Snapshot, which opens all four core Smart Cards with a priority action plan and the competitor gap analysis, to the Full Intelligence Report at $399 — $299 where a Snapshot is already held against the same domain — which adds the competitor authority gap, the prompts used to test how assistants describe you, and implementation detail on every finding. The full price list carries every tier.
Stated before you ask, not after you buy
No guaranteed citation, mention or ranking. No claim to know how any assistant chooses its sources — that logic is unpublished and unobservable from outside, and a supplier offering a factor list cannot show you the verification. No timeframe commitment, because recrawling and third-party sources are outside anyone's control. No attributed case study claiming a brand was cited because of work performed, since that attribution cannot be demonstrated. And no assertion about compliance with Singapore regulation, which is a matter for your own advisers.
What the audit does commit to is repeatability: the second reading uses the identical method, so a before-and-after is a comparison rather than a claim — including when the honest result is that nothing moved.
Singapore audit questions
Our website is controlled by global head office. Is an audit still worth doing?
Do you check how we appear in Chinese, Malay or Tamil language queries?
Is this the same as a local SEO audit?
How long does the audit take to run?
Can we compare ourselves against a regional competitor?
A minute and a half, no card, and a number you can put in front of head office. If the gap justifies it, the full reading turns that into a sequenced plan.