PlatformHow it worksPricingFull Intelligence ReportFor small businessEnterprise Contact
Service

Remediation:
the findings, actually fixed

Remediation is the work of closing the gaps a reading found — entity and identity records, structured data, the form and substance of content, and the technical and trust signals underneath. OG01 either applies the fixes for you or specifies them precisely enough for your own team to execute without re-diagnosing anything. When the work has landed and been recrawled, the identical measurement is run again, so what changed is evidence rather than a status report.

Get the reading first → See plans and prices →

Remediation starts from a reading. There is nothing to remediate until something has been measured.

Scope

What actually gets changed

Every item comes from a finding, and every finding names a specific thing in a specific place. There is no general "optimisation" line item, because there is no way to rescore one.

  • Entity and identity records. Making your organisation resolve to one thing: consistent name, trading name, location, description and identifiers across your own site and the records that describe you elsewhere. This is the most common root cause and the least visible from inside a business, because each individual record looks correct to whoever maintains it.
  • Structured data. Markup that states what you are, what you sell and where you operate, in a form a machine can parse rather than infer — deployed, validated, and kept consistent with the visible page rather than contradicting it.
  • Content form and substance. Turning pages that circle a topic into pages that answer it in a passage that stands on its own. Frequently this is editing rather than writing: the answer is usually present and unstated.
  • Technical and trust signals. Retrievability, whether substance is in the served HTML rather than assembled later in the browser, and the signals that let a system treat the page as dependable.
  • Off-site corrections. Stale listings, superseded trading names, closed locations and contradicted claims sitting on directories and aggregators. Often the largest single block of work, and always the one customers least expect.
What remediation is not
It is not link buying, not content volume for its own sake, and not an attempt to influence a model directly. It is also not a crawler-access investigation: where a reading is blocked at your edge, OG01 reports the block as a finding and tells you what to change in your own configuration. Forensic access work is a different service and not one OG01 offers.
Two routes

Done for you, or specified for your team

Managed
OG01 performs the work on a plan, with monthly remediation units across all five Smart Cards — the four scored areas plus Local Intelligence, which is a remediation card rather than part of the composite rating. One unit is one completed authority improvement. You approve scope; we execute, record what changed and when, and rescore. Suited to teams without in-house structured-data or entity capability, and to portfolios where the same fix repeats across many sites.
Specified
You take the roadmap and execute it yourself or through your agency. Each finding carries enough implementation detail to be handed over rather than interpreted, which is the difference between a report your developer can act on and one they have to re-investigate first. Costs nothing beyond the reading itself.

Most organisations mix the two: the off-site corrections and structured-data work go to us, the on-site content edits stay with the people who own the tone of voice. The specification is identical either way, which is what makes the split possible at all.

Sequence

The order the work runs in

  • 1 · Baseline. A reading you already hold. Managed remediation is never sold against an unmeasured domain, because there would be nothing to compare the result to.
  • 2 · Scope. The roadmap is already ordered by impact, so scoping is a question of how far down the list this month reaches rather than which items matter.
  • 3 · Execute. Changes are made, recorded and dated. Off-site corrections often involve requesting a change from a third party, which is why they take longer than anything on your own site.
  • 4 · Wait for recrawl. Nothing is rescored the day it ships. Structured data and technical corrections can be picked up within days; anything depending on other sources corroborating you takes longer.
  • 5 · Rescore. The same measurement, unchanged between readings, which is what makes the difference attributable to the work rather than to a changed method.
How the roadmap is ordered → Why the rescore is comparable →
Boundaries

What remediation cannot promise

It cannot promise a ranking, a citation, an AI mention or a higher score. Those are outcomes produced by independent systems whose selection logic is not observable from outside, and any supplier promising them is promising something they cannot verify afterwards. What remediation can do is change the measured conditions, and what a rescore can do is show whether they changed — including when the honest answer is that they did not.

Timeframes are the same story. There is no reliable universal figure, and a supplier quoting one is guessing. Rescoring exists so you measure the lag rather than accept a promise about it.

What everything costs → Plan-by-plan pricing → The reading remediation works from → Portfolio and multi-site rollout → Platform, agency or internal team → Hotels and hospitality →
Questions

Remediation questions

Do I have to buy remediation to use the findings?
No. Every finding is written to be executed by someone else, which is the point of the implementation detail. Plenty of customers take the roadmap to their own developer or agency and never buy a remediation plan. The specification is identical whether we do the work or you do.
What is a remediation unit?
One completed authority improvement action — a schema deployment, an entity alignment, a crawl fix, a structured metadata enhancement, a citation correction. Plans include a number of units per month, so the meter is completed work rather than hours spent.
Can you fix things that are not on my website?
Often, yes, and it is frequently the most valuable part. Stale directory listings, superseded trading names and contradicted claims on third-party pages are corrected by requesting the change from whoever controls that source. Because it depends on a third party responding, it takes longer than anything on your own site and cannot be guaranteed.
Will you investigate why AI crawlers cannot reach my site?
No. If a reading cannot fetch your pages, OG01 reports that as a finding and tells you which of your own configurations is refusing the request, because clearing it is a prerequisite for measuring anything else. Forensic access investigation — firewall rule tracing, CDN and edge analysis — is a separate discipline and not a service OG01 provides.
How soon should the work be rescored?
After it has landed and been recrawled, not the day it ships. A few weeks after implementation is a fair first rescore for most sites. Rescoring earlier tends to measure the crawl lag rather than the work.
Can remediation run across many sites at once?
Yes, and it is where the model works hardest, because the same root cause usually repeats across a portfolio and the fix is written once. Multi-site and franchise rollouts are handled through the enterprise plans rather than the single-site tiers.
Nothing to remediate until something is measured.

Start with the free score. If the findings are worth acting on, the Full Intelligence Report turns them into an ordered plan — and remediation picks up exactly where that plan stops.

Run the free score → Full Intelligence Report — $399 →